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About Us
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History
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New Holland Agriculture - New Holland Agriculture is a 100% subsidiary of CNH Global N.V. (NYSE:CNH), a majority-owned subsidiary of Fiat Industrial S.p.A (FI.MI) - the World's largest Agricultural Equipments Company, the Leading manufacturer of Agricultural and construction equipment in the world having 11,300 dealers spread across 170 countries. It’s reputation is built on the success of its customers, cash crop producers, livestock farmers, contractors, vineyards, or groundscare professionals, who can count on the widest offering of innovative products and services: a full line of equipment, from tractors to harvesting, material handling equipment, complemented by tailored financial services from a specialist in agriculture.
The New Holland Fiat India Pvt. Ltd. plant in Greater Noida, Uttar Pradesh is spread across 60 acres, the state-of-the-art plant, is designed on the lines of New Holland's international manufacturing facilities. The New Holland Fiat India Pvt. Ltd. has been operating in india since 1998, when it launched its first 75 HP category tractor in the indian market. Since then the company has intoduced technologically superior products to take care of the discerning needs of the indian farmers through a network of 650 Customer touch points, offering a wide range of 32-75 HP tractors. The company has rolled out more than 230000 tractors with exports to over 70 countries from its state-of -the-art manufacturing facality in Greater Noida. With a heritage of over 100 years of leadership, innovation & recognition around the world, the company recently geared up to provide complete farm mechanization & crop solutions to indian farmers for enhancing crop productivity. New Holland is the first company in india to offer most appropriate machanization solutions to indian farmers like Sugarcane Harvesters, Biomass Solutions, Balers etc. our Crop solutions group is heralding a new Era in Agri Mechanization. Our products are supported through a wide dealer network spread across the country equipped with infrastructure and trained manpower to deliver best in class support. The state of the art training center at plant along with a wide spread group of regional training centers, help in keeping our dealer technicians up to date on trouble shooting and product care in terms of minimum downtime and quality of work.
More information can be found online at www.newhollandindia.co.in.
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Major Milestones
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| 1996 |
New Holland India established. |
| 1997 |
Ground Breaking Ceremony of the Plant at Greater Noida. |
| 1998 |
Inauguration of Training center |
| 1998 |
New Holland India launched the 5630 (70 HP Tractor) |
| 1999 |
Plant Inauguration and Launch of 50 HP tractor New Holland 3630 |
| 2001 |
New Holland 3230 (42 HP Tractor) launched |
| 2002 |
New Holland 3030 (35 HP Tractor) launched |
| 2003 |
New Holland 3630 TX – 55 HP launched |
| 2004 |
New Holland 5630 TX- 4WD launched |
| 2005 |
Launched 3630 TX+, 3130, 3600 and 5500 & 7500 models in both 2 wheel and 4 wheel drive version. |
| 2007 |
New Holland NX Series(35hp, 40Hp and 45 Hp category) launched |
| 2008 |
100,000th Tractor Rolled Out. 3037 NX model launched |
| 2009 |
New Holland 3030MU, 3600-2, 6500, 3032, 3510, 4010, 4510 models launched |
| 2011 |
New Holland 3730 Super, TD-90D launched |
| 2012 |
New Holland 3630Turbo Super, 5500Turbo Super, 6500 Turbo Super, 7500 Turbo Super models launched |
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Research and Development
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With a thorough knowledge and understanding of the Indian farmer's requirements, New Holland has been able to deliver what the Indian farmer wants. This has been made possible by the extensive research done on the specific requirements of the Indian farmer, in the state-of-the-art Research & Development centre situated at Greater Noida. The New Holland India R & D centre designs, develops and tests new products for Indian as well as International markets. HI-tech 3 dimensional computer aided design tools are used to develop new products.
Extensive testing is carried out on the products designed and developed in R&D centre which includes bench testing of components. Performance and reliability tests are also done keeping in mind the actual working conditions with customers. With our name comes the commitment of a team of professionals driven by a single goal: that of putting technology into the hands of farmers, allowing them to maximise productivity most economically. Our tractors not only meet but also exceed the requirements of our customers.
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Industrial Operations
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New Holland India has the following key operational areas:
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Engine Assembly and Testing
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Makino Machining Centre
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CED (Cathodic Electro Deposition) Paint shop
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Final Assembly and Testing
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Continuous Focus on Quality
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New Holland India team is always striving hard with a spirit of dedication & teamwork to establish the best international quality standards of customer satisfaction for the Indian farmer, infused with the core values & guiding principles of CNH Group worldwide.
Each tractor that leaves the plant is perfect down to the last coat of paint, which lasts for years. The plant has a special 'Makino' machining centre which provides both accuracy and precision while manufacturing complex machine parts of tractors. Not only that, it has a CED (Cathodic Electro Deposition) paint shop for longer life of the tractors.
New Holland India is the first Indian tractor company to get an ISO 9001:2000 certification for quality standards.
New Holland has implemented and integrated Supply Chain ERP system, which gives extremely flexible and controlled material management. All production staff and workers are technically qualified, and many of them have been trained in New Holland plants abroad to ensure international standards of quality and productivity.
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Customer Service
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Parts
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In New Holland, we believe the most important phase of our customer dealing starts
when our machines have rolled out of our outlet. Driven by this philosophy, we provide
prompt after-sales service support to all our customers through our network of over
400 dealers. These dealers' outlets store and sell New Holland genuine parts, lubes
and accessories that conform to the 'New Holland stringent quality standards'. Furthermore,
these tractor parts/accessories are also available through our network of 70 strategically
located stockists and their retailer network of over 3000 outlets spread all over
the country. To serve the needs of the Dealers and Stockists, New Holland India
ware house based at Greater Noida that adequate parts, components, accessories and
sub-assemblies, making New Holland capable of prompt distribution in the domestic
and international markets at any point of time.
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Training Centre
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New Holland Training centre was established with an objective to equip New Holland Dealers and Sales & Service staff with necessary Technical and Managerial Skills to provide our customers the best services always.
The training centre is situated at the premises of State-of-the art New Holland manufacturing plant at Greater Noida, includes class rooms with multimedia presentations facilities, well equipped workshops and various tractor aggregates of complete New Holland range and wide range of implements and a big farm to provide hands-on training.
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Advance Support
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New Holland India has Web-based catalogues for tractor parts to enable field staff for placing online order for parts.
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Exports
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Not just India, tractors made by New Holland India have made their mark in the rest of the world. Today completely built tractors manufactured in its state-of-the-art Greater Noida plant are exported to to over 51 countries around the world in tractors to Asia, Africa, Australia, Europe, Latin America and North America.
In addition to tractors, New Holland India exports sub-assemblies and components manufactured in the plant to other CNH subsidiaries worldwide.
A true testimony of the New Holland India quality, that the world admires.
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